Design and Colour Scheme

For my First page it essential that the title will catch the readers attention the moment they glance at my newspaper, this is why I have chosen to use the font Broadway because of the historical context of the font. The font originates from around the 1950's which makes the newspaper look like its been around for a long time and that it is a successful traditional newspaper. My aim was to give the newspaper a traditional look.

The colour for my font is red because I believe this colour will stand out the most for the reader when they are deciding on whether or not to purchase the newspaper. I believe this colour is extremely influential and is a major part of my overall strategy of promoting my newspaper to the general public and especially my target audience.














After further consideration I have made another choice on what colour background should be attached to my Title. I have come to the conclusion that their is not a suitable colour to go into my background so i have decided to use the colour red as the background colour and white as the font colour itself. The red will still standout and promote the brand well but it will occupy more of a space than before

With my newspaper targeting mostly males but still being women friendly. I have used masculine colours which will make the newspaper more of an attractive proposition when deciding on whether other not to purchase the newspaper. Masculine colours psychologically draw males towards the newspaper due to their connections mentally with these colours. These colours consist of red,blue,white and black.